This month’s Natural Seaton festival was a great success. My wife and I took the boat trip and the Undercliff walk during the weekend, and I’m more than ever convinced that this is the right way for Seaton’s tourism effort to go. The world-heritage Jurassic Coast with its dramatic red cliffs, the striking estuary, the Wetlands skirted by the Tramway, Holyford Woods – all framing a classic seaside town – it should be a winning package. I know a lot of people are sceptical about the Jurassic centre, but it really is a great chance to pull this all together and attract more visitors to the town.
However it’s still coming together, and a lot still needs to be done. The amazing Wetlands are under the radar, deliberately it appears, because the car park through the cemetery is too small (in contrast, there are fears that Seaton Jurassic may be over-provided with car parking). However I think the softly softly approach has been taken too far – no sign to the Wetlands off the A3052, no special page in the classy new Town Guide (indeed the main entrance isn’t even on its map), and not even a proper website. Google ‘Seaton Wetlands’ and you have to go through EDDC to reach the nice leaflet that they’ve produced: seaton-wetlands-leaflet-updated-apr
I was also struck that the Undercliff tours are not regularly available: the landowners apparently limit Natural England’s vehicle access to the start point. Moreover the tour focuses entirely on the physical aspects of how the Landslip happened and the flora that has established itself on Goat Island – the dramatic human story of 1839 isn’t part of it at all. I hope this is something the Seaton Jurassic displays will address, since coastal change (also erosion, for example) is one of the most vivid parts of the human story of Seaton – at least as interesting to most people as the geomorphology.
For selling Natural Seaton to reach its full potential, we still need a more joined-up approach.